Be yourself; Everyone else is already taken.

Oscar Wild


I am Apivut and welcome to my blog. I was inspired by a marketing guru – Seth Godin – that I should blog every day. It took me a while to do this because I am not confident that I can blog once a day, every single day. I still don’t believe that I can but I should give it a go.

I think my stories might be helpful to other people who have the same interest, mostly business strategy, as I do. I tried to do a few blogs in the past but all failed. So, this time, I won’t have any set rules. I will just write, long or short blog posts depending on what I have in mind. And, in the past, I cared too much if anyone would read my blogs. But, as Seth said, it doesn’t matter if anyone would read your blogs. Writing blog posts helps your thinking process. Let see how it goes.

I work in marketing, in a large hospitality company in Australia. I originally came from Thailand. I didn’t plan to be in a marketing area as I like business strategy. But somehow I ended up in marketing for 20 years.

For whoever that comes across this blog and this welcome post, thank you for spending a few minutes of your valuable times to read or skim through this message. I hope we will communicate in the future.


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